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Best Value Betting Software in 2026: Complete Comparison

Juanse BritoJuanse Brito·11 min read·
value bettingsoftwarecomparison+EV
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What Makes Good Value Betting Software?

Value betting software scans odds across sportsbooks to identify bets with positive expected value (+EV). The best tools share common traits:

  • Speed: Odds change in seconds; slow updates mean missed opportunities
  • Coverage: More sportsbooks means more value bets found
  • Accuracy: Stale or incorrect odds waste time and money
  • Usability: Clean interface that doesn't slow you down
  • Tools: Calculators, tracking, and staking guidance included
What matters most?

Book coverage and speed are the two factors that most directly impact your bottom line. A tool covering 400+ books will find significantly more opportunities than one covering 100.

Quick Comparison

SoftwarePrice (Monthly)BooksLiveBest For
Bet Hero€49.99-€149.99400+US/global bettors
OddsJam$199.99-$399.9940-100+US bettors
RebelBetting€79-€149~100European markets
BetBurger€79.99-€319.99~100High-volume arbers
BetOnValue€50-€12590-100Budget-conscious
OddsShopper$99.95US-focused⚠️Automated portfolios
Trademate€30-€400100+Asian market traders

Bet Hero Editor's Pick

Modern value betting and arbitrage platform with the broadest sportsbook coverage.

Key Differentiator

400+ sportsbooks with sub-second updates. Live betting included on Pro plan—something most competitors don't offer or charge extra for.

Pricing:

  • Starter: €49.99/month (prematch)
  • Plus: €99.99/month (no ROI limits)
  • Pro: €149.99/month (includes live)
  • 40% discount on annual plans
Strengths
  • 400+ sportsbooks—broadest coverage in the industry
  • Sub-second real-time updates
  • Live betting on Pro plan
  • Integrated bet tracker with automatic CLV
  • 14 calculators included free
  • Modern, mobile-responsive interface
  • Strong US and global coverage
Weaknesses
  • Newer to market (less track record than RebelBetting)

Best for: Bettors wanting live betting, broad coverage, and all-in-one tooling

Try Bet Hero →


OddsJam

US-focused value betting tool with strong marketing presence and educational content.

🎓
Key Differentiator

Excellent educational content and YouTube presence. Strong US sportsbook coverage with live betting refresh every second.

Pricing:

  • Trends: $19.99/month (basic analytics)
  • Fantasy: $59.99/month (DFS/pick'em)
  • Gold: $199.99/month (+EV and arbitrage, US books)
  • Positive EV Global: $399.99/month (international books)
Strengths
  • Excellent US sportsbook coverage (40+ on Gold)
  • Live betting with second-by-second refresh
  • Educational content and active YouTube
  • Well-designed mobile app (iOS/Android)
  • Integrated bet tracker with auto-sync
Weaknesses
  • Expensive for full features ($400/mo for global)
  • US-centric—limited value for European bettors
  • Recent app updates caused lag for some users

Best for: US bettors who value community and education


RebelBetting

One of the oldest value betting tools, founded 2008 in Sweden. 15+ year track record.

🏛️
Key Differentiator

Longest track record in the industry. Users in 140+ countries. Profit guarantee—free second month if no profit.

Pricing:

  • Value Betting Starter: €79/month
  • Value Betting Pro: €149/month (exchanges, sharps, middles)
  • Sure Betting Starter: €79/month
  • Sure Betting Pro: €149/month
Strengths
  • 15+ years in market, proven track record
  • Users in 140+ countries
  • Integrated BetTracker with one-click logging
  • Now supports major US sportsbooks
  • Mobile-friendly web interface and app
  • Profit guarantee
Weaknesses
  • No live/in-play betting (prematch only)
  • ~100 sportsbooks vs competitors with 400+
  • Higher entry price than some alternatives
Important

RebelBetting does NOT offer live betting. If in-play opportunities matter to your strategy, this eliminates them as an option.

Best for: European bettors who prefer established providers and prematch-only betting


BetBurger

High-volume scanner for European arbitrage bettors since 2014. Industry leader for live betting.

🔥
Key Differentiator

Best live betting scanner in the industry. New bets displayed every 2.5-4 seconds. Advanced filtering system.

Pricing:

  • Prematch 30-day: €79.99/month
  • Live 30-day: €279.99/month
  • Prematch + Live: €319.99/month
Strengths
  • Best live betting scanner in the industry
  • Fast odds updates (2.5-4 second refresh)
  • ~100 bookmakers plus 400+ clones
  • Advanced filtering system
  • Covers 40+ sports including esports
  • Account freezing option available
Weaknesses
  • Complex interface, steep learning curve
  • Live package is expensive (€280/mo)
  • Weekend stability issues reported
  • Primarily European focus

Best for: High-volume arbers and live betting specialists in Europe


BetOnValue

The oldest surebet finder (launched 2000). Budget-friendly option with decent coverage.

💰
Key Differentiator

Lowest entry price for real-time odds. 20+ year track record. Good for beginners testing value betting.

Pricing:

  • Silver: €50/month (3-minute delay)
  • Gold: €125/month (real-time)
Strengths
  • Lowest entry price with real-time (Gold €125)
  • 90-100+ bookmakers covered
  • 32 sports supported
  • 20+ year track record
  • Good for beginners
Weaknesses
  • Silver plan has 3-minute delay (unusable for arbing)
  • No live betting
  • Interface less polished
  • Smaller development team
Avoid the Silver Plan

A 3-minute delay makes arbitrage nearly impossible—arbs disappear in minutes. The €75 difference to Gold pays for itself in the first week.

Best for: Budget-conscious beginners who can afford Gold plan


OddsShopper (PortfolioEV)

US-focused tool with automated portfolio building. "Robo-advisor for betting."

🤖
Key Differentiator

Automated portfolio building based on risk tolerance. Mass betting functionality—dozens of bets with one click.

Pricing:

  • PortfolioEV: $99.95/month or $29.95/week
  • 7-day free trial
  • Profit guarantee (refund after 300+ unprofitable bets)
Strengths
  • Automated portfolio building
  • Mass betting functionality
  • Arbitrage finder included
  • CLV and profit tracking
  • Lower cost than OddsJam Gold
Weaknesses
  • US-focused only
  • Less manual control than competitors
  • Newer player in the market

Best for: US bettors who want automated, hands-off +EV betting


Trademate Sports

Norwegian company focusing on Asian markets and exchanges.

🌏
Key Differentiator

Deep Asian market integration and exchange betting support on Pro plan.

Pricing:

  • Nordics: €30/month (Scandinavian books only)
  • US: $49/month (US sports only)
  • Core: €120/month (standard value betting)
  • Pro: €400/month (Asian markets, exchanges)
Strengths
  • Deep Asian market integration (Pro)
  • Exchange betting support
  • 100+ bookmakers on Core
  • Value guarantee
Weaknesses
  • Pro plan expensive (€400/mo)
  • Core limited vs competitors at same price
  • Smaller user base

Best for: Traders targeting Asian markets and exchanges


Key Decision Factors

1. Your Location

If You Bet In...Best Options
United StatesBet Hero, OddsJam, OddsShopper
United KingdomBet Hero, RebelBetting, BetBurger
EuropeAll options work
AustraliaCheck book coverage; Bet Hero broadest
Global/OffshoreBet Hero (400+), OddsJam Global ($400/mo)

2. Live Betting Needs

Live Betting Options

Only three providers offer live betting: Bet Hero (€149.99/mo), OddsJam ($200+/mo), and BetBurger (€279.99/mo). RebelBetting, BetOnValue, and Trademate are prematch only.

3. Budget Guide

BudgetRecommended
Under €50/moLimited options—most delayed
€50-100/moBet Hero Starter, RebelBetting Starter
€100-200/moBet Hero Plus/Pro, OddsJam Gold
€200+/moFull-featured live packages

4. Integrated Tools Comparison

FeatureBet HeroOddsJamRebelBettingBetBurger
Bet Tracker
Calculators14Basic
Auto CLV
Mobile AppWebiOS/AndroidWebWeb

Common Mistakes to Avoid

Don't Make These Errors
  1. Focusing only on price — A €30 tool finding half the opportunities costs you money
  2. Ignoring book coverage — Verify YOUR sportsbooks are supported
  3. Choosing delayed feeds — 3-minute delays make arbing nearly impossible
  4. Overlooking live betting — Often more profitable if you have time
  5. Not using trials — Every provider offers them; use them all

Our Recommendation

For Most Bettors: Bet Hero

Why we recommend Bet Hero:

  • Broadest sportsbook coverage (400+)
  • Live betting included on Pro plan
  • Modern interface with fast updates
  • Integrated tracking and 14 calculators
  • Competitive pricing for features included
  • Works globally, especially strong in US

Alternative picks by use case:

Use CaseRecommendation
US-only, want communityOddsJam Gold
Europe, prematch only, want track recordRebelBetting
Live betting specialistBetBurger
Tight budgetBetOnValue Gold
Automated/hands-offOddsShopper PortfolioEV

Getting Started

  1. Use trials — Test interface and book coverage
  2. Verify sportsbooks — Ensure your books are supported
  3. Start with smaller stakes — Learn the workflow first
  4. Track CLV — The only metric that proves edge
  5. Evaluate after 30 days — Enough volume to judge
🎯
The Bottom Line

The best software is the one you'll use consistently. Interface and speed matter more than people realize. Try before you buy.

1
Bet Hero

400+ sportsbooks, live +EV, integrated bet tracker and 14 free calculators

2
OddsJam

US-focused with 100+ books, strong educational content and mobile apps

3
RebelBetting

Proven track record since 2014, profit guarantee, ~100 books

4
BetBurger

600+ bookmakers with clones, strong live scanning and alerts

5
Trademate Sports

CLV-focused analytics, Kelly Criterion staking, 100+ books

6
OddsShopper

US market specialist, weekly pricing option at $29.95/week

7
BetOnValue

Budget-friendly from €50/month, 90-100 books coverage


Ready to start value betting?

Try Bet Hero → — 400+ sportsbooks, live betting, integrated tracking, modern interface.

Frequently Asked Questions

What is the best value betting software in 2026?
For most bettors, Bet Hero offers the best combination: 400+ sportsbooks, sub-second updates, live betting on Pro plan, and integrated tracking with automatic CLV calculation. OddsJam is a strong alternative for US-focused bettors who value community.
How much does value betting software cost?
Entry-level plans start around €50/month. Full-featured plans with live betting range from €100-200/month. Bet Hero's Pro plan at €149.99/mo includes live betting, while competitors charge €200+ for similar features.
What's the difference between value betting and arbitrage software?
Many tools do both, but the core difference is: value betting software identifies single bets where odds exceed true probability, while arbitrage software finds guaranteed profit opportunities across multiple books. Most serious bettors use both strategies.
Is value betting software worth paying for?
Yes, if you're betting seriously. Finding +EV bets manually across hundreds of books is impossible—odds move within seconds. The software cost is typically earned back within the first week through found opportunities. Most offer free trials.
What features should I look for in +EV betting software?
Key features: broad sportsbook coverage, real-time updates (sub-second ideal), automatic CLV tracking, Kelly criterion calculations, integrated bet tracker, and support for your specific books. Live betting capability is valuable if you have time to bet during games.
Can I make money with value betting software?
Yes, value betting is mathematically profitable long-term. Expect 5-15% monthly ROI on your betting bankroll with consistent +EV betting. The software identifies opportunities; you need discipline and proper bankroll management to realize profits.

Frequently Asked Questions

What is value betting software?
Value betting software scans sportsbooks to find bets where the odds are higher than the true probability of an outcome. These positive expected value (+EV) bets generate profit over time regardless of individual results.
How much does value betting software cost?
Prices range from €30/month for basic tools to €400/month for premium platforms. Most popular options fall between €50-200/month. Some offer free tiers with limited features.
Can you actually make money with value betting software?
Yes, with discipline and proper bankroll management. The mathematical edge is real, but results require hundreds of bets to materialize. Expect 2-10% ROI on turnover over time.
What is the best value betting software for beginners?
Look for platforms with simple interfaces, integrated bet tracking, and educational resources. A lower price point helps while you learn. Free trials let you test before committing.
How many sportsbook accounts do I need for value betting?
The more accounts the better. Having 10-20+ sportsbook accounts gives you more opportunities. Focus on soft bookmakers that are slow to adjust their lines.
Juanse Brito
Juanse BritoCEO & Co-Founder at Bet Hero

Juan Sebastian Brito is the CEO and Co-Founder of Bet Hero, a sports betting analytics platform used by thousands of bettors to find +EV opportunities and arbitrage. With a background in software engineering and computer science from FIB (Universitat Politècnica de Catalunya), he built Bet Hero to bring data-driven, mathematically-proven betting strategies to the mainstream. His work focuses on probability theory, real-time odds analysis, and building tools that give bettors a quantifiable edge.

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